- Service Name
Postable
- Industry
E-commerce, category: Greeting Cards, sub-category: Personalized Stationery, sub-sub-category: Automated Card Sending
- Main Value Proposition
Postable saves users time and effort by managing the entire card-sending process, from design to delivery.
- Description
Postable is a service that allows users to create and send personalized greeting cards and invitations. It handles the printing, addressing, and mailing of cards, making the process simple and efficient.
- Key Features
Unique card designs from top stationery designers; Automated mailing service that addresses and sends cards; 100% recycled paper and eco-friendly options; Transparent pricing with no hidden fees
- Use Cases
Postable is most valuable for sending thank you cards, holiday greetings, invitations for events, and personalized messages for special occasions.
- Competitive advantages
No hidden charges for services like addressing and mailing; Exclusive designs not available from traditional retailers; Time-saving automation that eliminates the hassle of manual card sending
- Strengths
Postable's strengths include its user-friendly platform, high-quality card designs, and commitment to sustainability, making it an appealing choice for customers looking for convenience and style.
- Positioning
Postable positions itself as a modern, eco-friendly alternative to traditional card sending, appealing to consumers who appreciate design and efficiency.
- Audience
The target users include busy professionals, families looking to send cards for various occasions, and anyone who values convenience in sending personalized greetings.
- CTA
Browse cards
- Tags
Greeting Cards
Personalized Stationery
Automated Mailing
Eco-Friendly
- Tagline
Really nice cards, mailed for you.
- Tone of Voice
Friendly, casual, approachable
- Differentiation
Postable stands out by offering a unique combination of custom card designs, automated mailing services, and a focus on sustainability with recycled materials.
- Brand Positioning
Postable's brand identity is centered around creativity, convenience, and sustainability, aiming to provide a delightful card-sending experience.
- Founded
2011-01-01
- Founders
Jesse Blockton
Scott Potash