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PowerToFly: Summary

PowerToFly is a platform that connects job seekers with companies committed to diversity and inclusion. It offers resources for networking, career development, and job opportunities tailored for diverse professionals.

Service Name

PowerToFly

Industry

Human Resources, Recruitment, Diversity & Inclusion, Job Search

Main Value Proposition

PowerToFly provides a supportive community and resources for job seekers to connect with inclusive employers and enhance their skills.

Description

PowerToFly is a platform that connects job seekers with companies committed to diversity and inclusion. It offers resources for networking, career development, and job opportunities tailored for diverse professionals.

Key Features

Invite-only events hosted by companies hiring with DEIB in mind; Monthly virtual job fairs; Career advice and stories; Job board featuring open remote, hybrid, and in-person roles

Use Cases

PowerToFly is most valuable for job seekers looking for inclusive workplaces, professionals seeking to upskill, and companies aiming to connect with diverse talent.

Competitive advantages

Access to exclusive events with companies prioritizing DEIB; A dedicated job board for diverse professionals; Resources for upskilling and career development tailored to the needs of the community

Strengths

PowerToFly's strong points include its commitment to diversity, a robust network of employers, and a variety of resources aimed at empowering job seekers.

Positioning

PowerToFly positions itself as a leader in connecting diverse talent with inclusive employers, emphasizing community and support.

Audience

The target users include diverse job seekers, hiring managers from inclusive companies, and professionals interested in networking and career development.

CTA

Join our Amplifying Black Excellence summit & job fair this Feb 4-7

Tags
  • Diversity

  • Inclusion

  • Job Search

  • Upskilling

Tagline

Find belonging at work and beyond

Tone of Voice

Supportive, inclusive, empowering

Differentiation

PowerToFly uniquely focuses on promoting diversity, equity, inclusion, and belonging (DEIB) in the hiring process, catering specifically to underrepresented groups.

Brand Positioning

PowerToFly's brand identity is centered around diversity, inclusivity, and empowerment in the workplace.

Founded

2014-01-01

Founders
  • Katharine Zaleski

  • Milena Berry