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Quashed: Summary

Quashed is an online insurance comparison service that allows users to compare various types of insurance, including car, house, contents, and life insurance. It aims to help Kiwis save money by providing a platform to find the best insurance deals quickly and easily.

Service Name

Quashed

Industry

Insurance, comparison services, online services, financial services

Main Value Proposition

Quashed offers a simple and efficient way for Kiwis to compare and save on their insurance costs, ensuring they get the best deals available.

Description

Quashed is an online insurance comparison service that allows users to compare various types of insurance, including car, house, contents, and life insurance. It aims to help Kiwis save money by providing a platform to find the best insurance deals quickly and easily.

Key Features

Compare multiple insurance providers in one place; Free-to-use policy tracker for managing all insurance; Real-time online comparisons without the need for brokers; Access to a wide range of insurance types including car, house, and life insurance

Use Cases

Quashed is most valuable for individuals looking to save on their insurance premiums, those who want to manage multiple insurance policies in one place, and anyone needing quick access to insurance quotes without the hassle of traditional brokers.

Competitive advantages

No fees or additional costs compared to buying directly from insurers; Ability to compare a wide range of insurance types quickly; User-friendly platform that simplifies the insurance shopping process

Strengths

Quashed's main strengths include its user-friendly interface, the ability to save users significant amounts of money, and the comprehensive nature of its insurance comparisons.

Positioning

Quashed positions itself as a modern, efficient alternative to traditional insurance brokers, focusing on online convenience and cost savings.

Audience

The target users include Kiwis seeking to save on insurance costs, individuals who prefer online services over traditional brokers, and families looking to manage multiple insurance policies efficiently.

CTA

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Tags
  • insurance comparison

  • cost savings

  • online quotes

  • financial management

Tagline

Kiwis save an average of $1,315 a year on insurance with Market Scan

Tone of Voice

Informative, approachable, straightforward

Differentiation

Quashed differentiates itself by providing a fully online comparison service that allows users to compare insurance quotes and policy benefits in real-time, unlike traditional brokers who require face-to-face interactions.

Brand Positioning

Quashed identifies itself as a customer-centric brand that prioritizes transparency, ease of use, and significant savings for its users.

Founded

2019-01-01