- Service Name
National Organization for Rare Disorders (NORD)
- Industry
Healthcare, Non-profit, Rare Diseases, Advocacy
- Main Value Proposition
NORD empowers individuals with rare diseases by providing essential resources, support, and advocacy to enhance their quality of life.
- Description
NORD is a federation dedicated to supporting individuals with rare diseases through advocacy, research support, and education. It aims to improve the health and well-being of people with rare diseases by driving advances in care, research, and policy.
- Key Features
Patient Assistance Programs for medication and support; Comprehensive Rare Disease Database with information on 1,200 rare diseases; Centers of Excellence for diagnosing and treating rare diseases; IAMRARE® Program for researchers to understand and treat rare diseases
- Use Cases
NORD is most valuable for patients seeking assistance with medication access, caregivers looking for support resources, and researchers needing collaboration opportunities.
- Competitive advantages
Established network of patient organizations and advocacy groups; Comprehensive resources and support tailored specifically for rare disease patients; Strong focus on policy advocacy to influence legislation affecting rare disease care
- Strengths
NORD's strengths lie in its extensive network, commitment to patient advocacy, and comprehensive support services that address both immediate and long-term needs of rare disease patients.
- Positioning
NORD positions itself as a leading advocate and resource provider for the rare disease community, focusing on education, support, and policy change.
- Audience
The primary audience includes individuals diagnosed with rare diseases, their caregivers, and patient advocacy organizations.
- CTA
Donate to NORD
- Tags
Rare Diseases
Patient Advocacy
Research Support
Community Engagement
- Tagline
Advancing practical, meaningful, and enduring change for people with rare diseases.
- Tone of Voice
Supportive, informative, compassionate
- Differentiation
NORD uniquely combines advocacy, research support, and community engagement to address the multifaceted challenges faced by individuals with rare diseases.
- Brand Positioning
NORD's brand identity is centered around empowerment, advocacy, and community support for individuals affected by rare diseases.
- Founded
1983-05-01
- Founders
Abbey Meyers