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RAWG: Summary

RAWG is a comprehensive video game discovery platform that allows users to keep track of all their games in one profile. It enables users to see what their friends are playing and discover new games based on their interests.

Service Name

RAWG

Industry

Gaming, Entertainment, Video Game Discovery, Online Services

Main Value Proposition

RAWG offers a centralized platform for gamers to manage their gaming profiles and discover new games tailored to their preferences.

Description

RAWG is a comprehensive video game discovery platform that allows users to keep track of all their games in one profile. It enables users to see what their friends are playing and discover new games based on their interests.

Key Features

Game tracking in one profile; Friend activity monitoring; Game discovery based on player counts; Access to new and trending games

Use Cases

RAWG is most valuable for gamers looking to track their game collections, discover new titles, and connect with friends to see their gaming activities.

Competitive advantages

Comprehensive game database; Social features for tracking friends' activities; User-friendly interface for discovering new games

Strengths

RAWG's main strengths include its extensive game library, the ability to connect with friends, and its focus on user engagement through personalized game recommendations.

Positioning

RAWG positions itself as the go-to platform for video game discovery and management, catering to a diverse audience of gamers.

Audience

The target users include casual gamers, hardcore gamers, and social gamers who want to enhance their gaming experience and stay updated on new releases.

CTA

Keep all games in one profile

Tags
  • Video Game Database

  • Game Discovery

  • Social Gaming

  • Gaming Profile Management

Tagline

The Biggest Video Game Database on RAWG - Video Game Discovery Service

Tone of Voice

Informative, engaging, user-friendly

Differentiation

RAWG stands out in the market by providing a unique combination of game tracking, social features, and a vast database of video games, making it easier for users to find and engage with games.

Brand Positioning

RAWG's brand identity is centered around being a comprehensive and user-friendly video game database that enhances the gaming experience.

Founded

2017-01-01

Founders
  • Alexey Gornostaev

  • Gadji Makhtiev