- Service Name
RE—INC
- Industry
Fashion, Lifestyle, Apparel, Sportswear
- Main Value Proposition
RE—INC provides a unique space for individuals to be themselves and better themselves through community engagement and stylish, inclusive products.
- Description
RE—INC is a lifestyle brand that combines style, entertainment, and community for sports fans and changemakers. Founded by World Cup champions, it offers a platform for individuals to express themselves and connect with others.
- Key Features
Gender-free apparel; Made in the U.S. at women-owned factories; Inclusive membership for changemakers and sports fans; Award-winning content like THE RE—CAP Show
- Use Cases
RE—INC is most valuable for individuals looking to express their identity through fashion, engage in community activities, and support social causes related to sports and equality.
- Competitive advantages
Strong brand identity linked to world-class athletes; Focus on gender-free and inclusive designs; Community-driven approach that fosters connection among members
- Strengths
The brand's strengths lie in its commitment to social impact, high-quality products made in ethical factories, and a strong community focus that resonates with its audience.
- Positioning
RE—INC positions itself as a lifestyle brand that champions equality and self-expression within the sports community.
- Audience
The target users include sports fans, changemakers, and individuals seeking inclusive and expressive fashion options.
- CTA
Join Today
- Tags
Inclusive Fashion
Community Engagement
Social Impact
Gender-Free Apparel
- Tagline
BOLDLY REIMAGINE
- Tone of Voice
Empowering, Inclusive, Bold
- Differentiation
RE—INC stands out by being founded and run by World Cup champions who advocate for equal pay, creating a brand that is not only about fashion but also about social impact and community building.
- Brand Positioning
The brand identity is rooted in empowerment, inclusivity, and social responsibility, appealing to a progressive audience.
- Founded
2019-01-01
- Founders
Christen Press
Megan Rapinoe
Meghan Klingenberg
Steve Nelson
Tobin Heath