- Service Name
Rebelle
- Industry
E-commerce, fashion, second-hand retail, luxury goods
- Main Value Proposition
To provide a platform for buying and selling high-quality second-hand designer fashion.
- Description
Rebelle was a marketplace for buying and selling designer second-hand fashion. The platform has now closed, directing users to switch to Vinted for a broader range of categories and features.
- Key Features
Designer second-hand fashion; Payout assistance; Community engagement; Diverse categories
- Use Cases
Users could buy or sell designer clothing and accessories, and seek assistance with financial transactions.
- Competitive advantages
Specialization in designer fashion; Established community of users; User-friendly payout process
- Strengths
Rebelle offered a curated selection of designer items and a supportive community for fashion enthusiasts.
- Positioning
Rebelle positioned itself as a premium marketplace for second-hand designer fashion.
- Audience
Fashion enthusiasts, eco-conscious consumers, and individuals looking to sell or buy high-end second-hand items.
- CTA
Switch to Vinted
- Tags
second-hand fashion
designer clothing
sustainable fashion
marketplace
- Tagline
REBELLE is now closed — switch to Vinted
- Tone of Voice
Informative, supportive, direct
- Differentiation
Rebelle focused specifically on designer items, catering to a niche market of fashion-conscious consumers.
- Brand Positioning
Rebelle's brand identity was centered around luxury and sustainability in fashion.
- Founded
2013-08-18
- Founders
Cécile Wickmann
Max Schönemann