- Service Name
RecordSetter
- Industry
Media, Entertainment, Interactive Media, User-generated Content
- Main Value Proposition
RecordSetter empowers individuals to showcase their unique skills and creativity by setting and breaking world records.
- Description
RecordSetter is an interactive platform that allows individuals to create, submit, and showcase their own world records. It aims to inspire creativity and human achievement by encouraging everyone to participate in record-setting activities.
- Key Features
User-friendly submission process for setting records; Extensive catalogue of existing world records; Encouragement of creativity in record-setting; Partnerships with brands to promote record-breaking events
- Use Cases
RecordSetter is most valuable for individuals looking to showcase their unique talents, schools and organizations aiming to engage in fun challenges, and brands seeking to promote events through record-setting.
- Competitive advantages
Open platform for anyone to set records without stringent qualifications; Encouragement of creativity and unique skills in record submissions; A vast library of over 95,000 world record videos from around the globe
- Strengths
RecordSetter's main strengths include its inclusive approach to record-setting, a large and diverse collection of records, and a strong community focus that encourages participation from all skill levels.
- Positioning
RecordSetter positions itself as the go-to platform for anyone interested in setting or breaking world records, emphasizing creativity and inclusivity.
- Audience
The target users include aspiring record-setters of all ages, creative individuals looking for a platform to showcase their skills, and brands interested in innovative marketing through record-breaking events.
- CTA
Set a Record!
- Tags
World Records
Creativity
Achievement
Interactive Platform
- Tagline
Let's See What Humans Can Do.
- Tone of Voice
Encouraging, playful, inclusive
- Differentiation
RecordSetter stands out by allowing anyone to create their own world records, fostering a community of creativity and achievement rather than just focusing on traditional record-breaking.
- Brand Positioning
RecordSetter's brand identity is centered around the belief that everyone can achieve greatness, promoting a fun and engaging environment for record-setting.
- Founded
2008-11-15
- Founders
Corey Henderson
Dan Rollman