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Record Union: Summary

Record Union is a music distribution platform that allows artists to upload their music to major streaming services like Spotify, Apple Music, and TikTok. It offers features such as royalty splitting and promotional tools to help artists reach a wider audience while retaining full ownership of their music rights.

Service Name

Record Union

Industry

Music, Distribution, Digital Music Distribution, Independent Music

Main Value Proposition

Record Union provides an easy and efficient way for artists to distribute their music globally while maintaining full control over their rights and royalties.

Description

Record Union is a music distribution platform that allows artists to upload their music to major streaming services like Spotify, Apple Music, and TikTok. It offers features such as royalty splitting and promotional tools to help artists reach a wider audience while retaining full ownership of their music rights.

Key Features

Split royalties with collaborators; Promote music with smart links; 100% human support; Custom Electronic Press Kit (EPK)

Use Cases

Artists looking to distribute their music to multiple platforms, collaborate with others on music projects, and promote their work effectively through smart links and EPKs.

Competitive advantages

100% ownership of music rights; Fast distribution with options for rapid delivery; Comprehensive support from real music lovers

Strengths

The platform is designed for ease of use, offers quick responses from customer support, and includes innovative features like smart links and royalty splits, making it attractive for independent artists.

Positioning

Record Union positions itself as a modern and artist-friendly music distribution service that prioritizes user experience and support.

Audience

Independent musicians, bands, and record labels seeking a reliable and supportive distribution service.

CTA

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Tags
  • Music distribution

  • Royalty splitting

  • Artist support

  • Smart links

Tagline

Get your music on Spotify and 20+ global music services

Tone of Voice

Friendly, supportive, professional

Differentiation

Record Union stands out by offering a user-friendly platform with a focus on artist support, including features like royalty splitting and a dedicated A&R network that benefits both artists and their collaborators.

Brand Positioning

The brand identity is centered around empowerment for artists, emphasizing ease of use, support, and community engagement.

Founded

2008-01-01

Founders
  • Daniel Nilsson

  • Fabian Zwedberg