- Service Name
Relaxo Footwears Limited
- Industry
Footwear, Retail, Fashion, E-commerce
- Main Value Proposition
Relaxo Footwears provides high-quality, affordable footwear for the entire family, ensuring comfort and style.
- Description
Relaxo Footwears Limited is a leading footwear manufacturer in India, offering a diverse range of slippers, sandals, and sports and casual shoes. The company is known for its commitment to quality and affordability, catering to men, women, and children.
- Key Features
Wide range of footwear options for men, women, and kids; Affordable pricing without compromising on quality; Established brand with a legacy of trust since 1984; User-friendly online shopping experience
- Use Cases
Relaxo footwear is most valuable for everyday use, casual outings, sports activities, and family gatherings.
- Competitive advantages
Largest footwear manufacturer in India; Diverse product offerings across multiple categories; Strong legacy and brand trust built over decades
- Strengths
Relaxo's main strengths include its extensive experience in the footwear industry, a wide variety of products, and a strong commitment to quality and customer satisfaction.
- Positioning
Relaxo positions itself as a trusted and affordable footwear brand catering to a wide demographic in India.
- Audience
The target users include families looking for affordable footwear, fashion-conscious individuals, and sports enthusiasts.
- Brand Positioning
The brand is identified as a quality-focused, customer-centric footwear manufacturer with a strong market presence.
- CTA
Shop Now
- Differentiation
Relaxo stands out in the market due to its extensive product range, strong brand reputation, and commitment to manufacturing excellence.
- Tagline
Buy Footwear Online for Men, Women & Kids in India
- Tags
Footwear
Affordable
Quality
Online Shopping
- Tone of Voice
Trustworthy, approachable, reliable
- Founded
1976-01-01
- Founders
Mukand Lal Dua
Ramesh Kumar Dua