- Service Name
CDK Global Digital Retailing Solutions
- Industry
Automotive, Digital Retailing, Software Solutions, Dealership Management
- Main Value Proposition
CDK Global's platform enables dealers to provide a modern, efficient, and integrated car-buying experience that enhances customer satisfaction and drives business growth.
- Description
CDK Global offers comprehensive digital retailing solutions designed to modernize the car buying and selling experience. Their platform provides everything needed for seamless transactions both online and in showrooms.
- Key Features
Omnichannel Storefront; Automated Lead Response; Trade Valuation; Multi-Brand Marketplace
- Use Cases
The service is most valuable for dealerships looking to enhance their online presence, improve customer engagement, streamline sales processes, and integrate various dealership operations.
- Competitive advantages
Extensive experience in the automotive industry with over 50 years of service.; A fully integrated platform that supports both online and in-showroom transactions.; High customer satisfaction rates and proven ROI metrics.
- Strengths
CDK Global's strengths include a robust technology platform, a wide range of services tailored for dealerships, and a strong focus on customer engagement and satisfaction.
- Positioning
CDK Global positions itself as a leader in automotive digital retailing, providing innovative solutions that meet the evolving needs of modern dealerships.
- Audience
The target users include auto dealerships, original equipment manufacturers, and independent software vendors, with maximum value for dealership owners and sales managers.
- CTA
Request a Demo
- Tags
Digital Retailing
Automotive Solutions
Customer Engagement
Dealership Management
- Tagline
Modernize Car Buying and Selling
- Tone of Voice
Professional, informative, supportive
- Differentiation
CDK Global stands out as the most certified digital retailing provider, ensuring compatibility with various dealer systems and offering a comprehensive suite of tools tailored for the automotive industry.
- Brand Positioning
The brand identity of CDK Global is centered around empowerment and innovation, focusing on delivering cutting-edge technology and insights to automotive dealers.
- Founded
2013-01-01
- Founders
Andy Moss
Elsa Kawai
Mika Kozma
Mike Lenz
Trey Matteson
Vincent Lo