- Service Name
ROMAN Wallpaper Adhesives, Primers, and Removers
- Industry
Home Improvement, Wallcovering, Adhesives, Primers, Removers
- Main Value Proposition
ROMAN provides the most trusted wallcovering solutions that ensure quality and performance for every wallpaper project.
- Description
ROMAN offers a range of high-quality wallcovering adhesives, primers, and removers designed for both professional installers and DIY enthusiasts. Their products are known for exceptional performance and ease of use, making them a trusted choice in the industry.
- Key Features
Variety of adhesives for different project types; Formulated primers for various substrates; Effective wallpaper removal solutions; ECO-friendly products meeting sustainability guidelines
- Use Cases
ROMAN products are most valuable for professional wallcovering installers, DIY home decorators, and anyone looking to undertake wallpaper projects, including installation and removal.
- Competitive advantages
Industry-leading quality and performance; Wide range of specialized products; ECO-friendly options that meet NSF/ANSI 342 guidelines
- Strengths
ROMAN's strengths lie in its long-standing reputation since 1957, a comprehensive product range, and a focus on user-friendly solutions for wallpaper installation and removal.
- Positioning
ROMAN positions itself as the go-to brand for wallcovering adhesives, primers, and removers, emphasizing quality and trust among professionals.
- Audience
The target users include professional contractors, DIY enthusiasts, and home decorators who seek reliable and high-quality wallcovering solutions.
- Brand Positioning
ROMAN's brand identity is centered around being the leading contractor brand in wallcovering products, known for quality and reliability.
- CTA
Shop Roman Adhesives, Shop Roman Primers, Shop Roman Removers
- Differentiation
ROMAN stands out in the market by being the No. 1 Contractor Brand, offering products that are specifically formulated for both professionals and DIYers, along with a commitment to sustainability.
- Tagline
We create the bond that brings dreams to life
- Tags
Wallcovering
Adhesives
Primers
Removers
- Tone of Voice
Professional, Trustworthy, Supportive
- Founded
2013-01-01