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Runna: Summary

Tailored running plans to achieve your goals, from training for a faster 5k to completing your first marathon

Service Name

Runna

Industry

Fitness, Running

Main Value Proposition

Personalized training plans for running

Description

Tailored running plans to achieve your goals, from training for a faster 5k to completing your first marathon

Key Features

Customized training plans, Syncs with favorite devices, Holistic support, Strength training and mobility support

Use Cases

Runna can be used by runners of all levels to improve their performance and achieve their running goals

Competitive advantages

Highly personalized training plans, Syncs with favorite devices, Comprehensive support and resources

Pricing

First week free. $17.99 per month / $109.99 per year

Strengths

Highly personalized training plans, Experienced and qualified coaches, Syncs with favorite devices

Positioning

Runna is positioned as the #1 running coach app that provides personalized training plans for runners of all levels

Audience

Runna targets a broad audience of runners who want to improve their performance and achieve their running goals

CTA

Call to actions include 'Start your plan today for just $17.99 per month / $109.99 per year' and 'First week free. Cancel anytime.'

Social Proof

Social proof includes 1000+ ratings on Apple App Store with an average rating of 4.9 and 500+ ratings on Google Play Store with an average rating of 4.7

Tone of Voice

The tone of voice of Runna is supportive, motivating, and knowledgeable

Trust Factors

Trust factors include positive user reviews, partnerships with leading nutrition and apparel providers, and a team of experienced coaches

Differentiation

Runna differentiates itself from competitors by offering highly personalized training plans, comprehensive support, and the ability to sync with favorite devices

Brand Positioning

Runna positions itself as the leading running coach app that provides personalized training plans and comprehensive support for runners

Founded

2021-01-01

Founders
  • Ben Parker

  • Dom Maskell