Askpot
← Company directory

Safewill: Summary

Safewill is an online platform that allows users to create their own Wills and manage their estate planning easily and securely. It provides a streamlined process for writing Wills, appointing Powers of Attorney, and accessing legal advice.

Service Name

Safewill

Industry

Legal Services, Estate Planning, Wills and Estates, Online Legal Services

Main Value Proposition

Safewill offers a simple, affordable, and secure way to create legally binding Wills and manage estate planning online.

Description

Safewill is an online platform that allows users to create their own Wills and manage their estate planning easily and securely. It provides a streamlined process for writing Wills, appointing Powers of Attorney, and accessing legal advice.

Key Features

Online Will creation in under 20 minutes; Review by qualified Australian legal team; Flat fees with no hidden costs; Secure storage of important documents

Use Cases

Safewill is most valuable for individuals looking to create a Will, appoint a Power of Attorney, or manage their estate planning conveniently online.

Competitive advantages

User-friendly online platform that simplifies the Will-writing process; Affordable fixed fees without hidden costs; Comprehensive support from a dedicated legal team

Strengths

Safewill's strengths include its ease of use, affordability, professional legal backing, and commitment to data security.

Positioning

Safewill positions itself as a modern, accessible solution for estate planning, catering to the needs of individuals who prefer online services.

Audience

The target users include everyday Australians and New Zealanders, families needing to secure their legacies, and individuals seeking affordable legal solutions for estate planning.

CTA

Get started

Tags
  • Estate Planning

  • Wills

  • Power of Attorney

  • Legal Advice

Tagline

Just in case you don’t live forever

Tone of Voice

Friendly, reassuring, professional

Differentiation

Safewill stands out by combining modern technology with legal expertise, allowing users to create Wills online with the assurance of professional review and support.

Brand Positioning

Safewill identifies as a trustworthy and innovative digital estate planning platform, dedicated to making Will writing accessible to everyone.

Founded

2019-04-01

Founders
  • Adam Lubofsky