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SAYS: Summary

SAYS is a digital platform that curates and simplifies Malaysia's biggest stories across various topics including politics, entertainment, and trending news. It aims to engage the social media generation by providing easily digestible content.

Service Name

SAYS

Industry

Media, News, Digital News, Online Content

Main Value Proposition

SAYS offers a streamlined way for users to stay updated on the most important and trending news in Malaysia, tailored for the social media generation.

Description

SAYS is a digital platform that curates and simplifies Malaysia's biggest stories across various topics including politics, entertainment, and trending news. It aims to engage the social media generation by providing easily digestible content.

Key Features

Curated news stories; Focus on trending topics; Engagement with social media audience; Diverse content categories including politics and entertainment

Use Cases

SAYS is most valuable for users looking to quickly catch up on current events, stay informed about trending topics, and engage with content that is relevant to their interests.

Competitive advantages

Fastest growing news site in Malaysia; Engaging and relatable content for younger audiences; Comprehensive coverage of diverse topics

Strengths

SAYS excels in curating relevant news stories that appeal to a younger demographic, leveraging social media for wider reach and engagement.

Positioning

SAYS positions itself as a go-to source for news that is both informative and entertaining, specifically designed for the social media-savvy generation.

Audience

The target users include young Malaysians, social media users, and anyone interested in staying updated on local news and trends.

CTA

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Tags
  • News

  • Trending

  • Social Media

  • Malaysia

Tagline

Creating content for Malaysia’s social media generation

Tone of Voice

Engaging, relatable, informative

Differentiation

SAYS stands out by focusing specifically on the Malaysian audience and their interests, providing content that resonates with the social media generation.

Brand Positioning

SAYS identifies itself as a modern, relatable news platform that prioritizes the interests and preferences of the Malaysian youth.

Founded

2012-01-01

Founders
  • Joel Neoh

  • Khailee Ng