- Service Name
Selectra
- Industry
Energy, Telecommunications, Insurance, Home Security; Category: Utility Management; Sub-category: Cost Comparison; Sub-sub-category: Household Services
- Main Value Proposition
Selectra offers a free and easy way to save on household bills by providing tailored comparisons and expert advice.
- Description
Selectra is a service that helps users save on their household bills by providing personalized comparisons and recommendations for energy, internet, mobile, insurance, and alarm services. It operates in Spain, Portugal, and Mexico, offering a free advisory service to optimize utility costs.
- Key Features
Personalized energy tariff comparisons; Daily consumption tracking with MySelectra; Free advisory service for businesses; Assistance with installation and management of solar panels
- Use Cases
Selectra is most valuable for individuals and businesses looking to reduce their utility costs, compare service providers, and receive expert advice on energy consumption and savings.
- Competitive advantages
Free personalized consultations and comparisons; Wide range of services covering energy, internet, insurance, and alarms; High customer satisfaction ratings with an average score of 4.85/5
- Strengths
Selectra's main strengths include its extensive service offerings, user-friendly platform, and strong customer support, which collectively enhance user experience and satisfaction.
- Positioning
Selectra positions itself as a leading advisor in the energy and home services market, focusing on cost savings and personalized service.
- Audience
The target users include homeowners, renters, small business owners, and anyone looking to optimize their household expenses related to energy, internet, and insurance.
- CTA
Regístrate en MySelectra, Suscríbete a Selectra Plus, Compara tu seguro
- Tags
Cost Savings
Utility Comparison
Personalized Service
Home Management
- Tagline
Controla y ahorra en las facturas de tu hogar con Selectra
- Tone of Voice
Informative, supportive, approachable
- Differentiation
Selectra stands out in the market by offering a comprehensive range of services across multiple sectors (energy, internet, insurance, etc.) with a focus on personalized customer support and free advisory services.
- Brand Positioning
Selectra's brand identity is centered around being a trusted partner for consumers seeking to manage and reduce their household expenses effectively.
- Founded
2013-01-01
- Founders
Gonzalo Lahera Ariza
Jaime Arbona Palancar