- Service Name
Send Me a Sample
- Industry
Marketing, Digital Marketing, Sampling, Consumer Engagement
- Main Value Proposition
The primary value offered is the ability to reach, trial, and convert new consumers through a comprehensive digital sampling program that integrates with existing marketing strategies.
- Description
Send Me a Sample is a digital sampling platform that enables brands to deliver product samples directly to consumers' homes. It utilizes various digital technologies to create targeted, measurable, and attributable sampling programs.
- Key Features
Targeted sampling based on media plans and respondent profiles; Real-time reporting and performance analytics; First-party opt-in data collection for consumer insights; High-quality product trial with a seamless integration into existing marketing plans
- Use Cases
Primary scenarios where the service is most valuable include product launches, brand awareness campaigns, and targeted marketing efforts aimed at engaging consumers through sampling.
- Competitive advantages
Proven high conversion rates with up to 32% of users purchasing after sampling; Ability to collect first-party opt-in data for deeper consumer insights; Nationwide delivery of samples, allowing consumers to try products in their own environment
- Strengths
Key strengths include a strong global user base, high post-campaign email open rates, and partnerships with some of the world's best brands, which enhance credibility and effectiveness.
- Positioning
Send Me a Sample positions itself as the leading digital sampling platform, focusing on integrating sampling into the consumer journey effectively.
- Audience
The target users include brands looking to enhance their marketing strategies, marketers seeking measurable results, and consumers interested in trying new products before purchasing.
- CTA
Speak to our team
- Tags
digital sampling
consumer insights
product trial
marketing integration
- Tagline
We enable any media channel to become a sampling opportunity…
- Tone of Voice
Innovative, engaging, professional
- Differentiation
What makes Send Me a Sample unique is its capability to utilize any relevant digital technology to create sampling opportunities across various media channels, ensuring a tailored approach to consumer engagement.
- Brand Positioning
The brand identity is centered around innovation in product sampling, emphasizing technology and consumer engagement to drive brand loyalty and sales.
- Founders
Richard Hill
Will Glynn-Jones