- Service Name
Serko
- Industry
Technology, Travel, Corporate Travel Management, Online Booking Solutions
- Main Value Proposition
Serko offers a connected, frictionless travel experience for business travelers, simplifying the complexities of corporate travel management.
- Description
Serko is a technology company that simplifies corporate travel management by providing a platform for booking and managing work trips. It connects business travelers with the necessary content, information, and services throughout their journey.
- Key Features
Comprehensive travel booking and management platform; Integration with Booking.com for Business for corporate rates; 24/7 travel agent support; User-friendly interface for managing trips and expenses
- Use Cases
Serko is most valuable for large organizations managing corporate travel, small to medium-sized companies looking for cost-effective travel solutions, and business travelers needing a streamlined booking process.
- Competitive advantages
Partnership with major travel brands like Booking.com; Access to discounted corporate rates and loyalty points; Robust support system with 24/7 travel agent assistance
- Strengths
Serko's strengths include its innovative technology, strong partnerships with travel brands, and a commitment to enhancing the travel experience for corporate users.
- Positioning
Serko positions itself as a leader in corporate travel management technology, focusing on simplifying the travel experience for businesses.
- Audience
The target users include corporate travel managers, business travelers, and small to medium-sized enterprises seeking efficient travel management solutions.
- CTA
Explore what we do
- Tags
Corporate Travel
Travel Management
Booking Solutions
Expense Management
- Tagline
We're in the business of bringing people together
- Tone of Voice
Professional, supportive, innovative
- Differentiation
Serko stands out in the market by combining a powerful software platform with a focus on connecting travelers and providing a seamless travel experience.
- Brand Positioning
Serko's brand identity emphasizes innovation, connectivity, and a commitment to improving the corporate travel experience.
- Founded
1994-01-01
- Founders
Bob Shaw
Darrin Grafton