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Shakepay: Summary

Shakepay is a Canadian platform that allows users to buy and sell bitcoin easily while earning rewards. It aims to provide open access to building wealth through cryptocurrency.

Service Name

Shakepay

Industry

FinTech, Cryptocurrency, Digital Payments, Bitcoin Services

Main Value Proposition

Shakepay offers a simple and rewarding way for Canadians to buy, sell, and earn bitcoin with minimal hassle.

Description

Shakepay is a Canadian platform that allows users to buy and sell bitcoin easily while earning rewards. It aims to provide open access to building wealth through cryptocurrency.

Key Features

Shake to get free bitcoin; Up to 2% cashback on purchases; Direct deposit your pay; Refer friends for rewards

Use Cases

Shakepay is most valuable for users looking to invest in bitcoin, earn rewards through shopping, receive their salary via direct deposit in bitcoin, and refer friends to the platform.

Competitive advantages

Commission-free trading at market-leading prices; Secure, offline storage of digital currencies backed by insurance; Regulatory oversight as a registered Investment Dealer in Canada

Strengths

Shakepay's strengths include its user-friendly interface, strong security measures, and the ability to earn rewards through everyday transactions.

Positioning

Shakepay positions itself as a leading platform for Canadians to easily access and benefit from cryptocurrency investments.

Audience

The target users include Canadian cryptocurrency investors, individuals looking to earn rewards through spending, and those interested in secure digital currency management.

CTA

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Tags
  • Bitcoin

  • Cryptocurrency

  • Rewards

  • Investing

Tagline

Buy and earn bitcoin the easy way

Tone of Voice

Friendly, approachable, supportive

Differentiation

Shakepay stands out by combining cashback rewards with the ability to earn bitcoin, alongside a user-friendly app for managing cryptocurrency.

Brand Positioning

Shakepay identifies itself as a trustworthy and innovative financial service provider focused on cryptocurrency, emphasizing security and user empowerment.

Founded

2015-01-01

Founders
  • Jean Amiouny

  • Roy Breidi