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idealo: Summary

idealo is a leading price comparison service in Europe, offering over 110 million deals from more than 11,000 online stores. It helps users find the best prices and offers available in the market.

Service Name

idealo

Industry

E-commerce, price comparison, online shopping, travel

Main Value Proposition

Find the cheapest prices and best deals from a wide range of online stores.

Description

idealo is a leading price comparison service in Europe, offering over 110 million deals from more than 11,000 online stores. It helps users find the best prices and offers available in the market.

Key Features

Comparison of prices from over 900 airlines worldwide; Extensive catalog of products and variants; User reviews and product analysis; Real-time price updates every hour

Use Cases

Ideal for users looking to compare prices for various products, especially in travel and eCommerce sectors.

Competitive advantages

Certified as the most efficient price comparison tool by TÜV Saarland; Awarded for best cross-border eCommerce in Spain; Offers a wide range of filtering options for users

Strengths

Strong reputation with over 18 years of experience, extensive product analysis, and a commitment to user satisfaction.

Positioning

Positioned as a reliable and efficient price comparison tool in the European market.

Audience

Online shoppers, budget-conscious consumers, and travelers looking for the best deals.

Brand Positioning

A trusted brand known for its commitment to quality, user satisfaction, and environmental responsibility.

CTA

Subscribe to the newsletter for offers, promotions, and news

Differentiation

idealo stands out in the market by offering a vast selection of products and a commitment to providing the lowest prices through regular updates and user-friendly features.

Tagline

idealo – your price comparison tool

Tags
  • price comparison

  • online shopping

  • best deals

  • product analysis

Tone of Voice

Informative, trustworthy, user-friendly

Founded

2009-01-01

Founders
  • Johannes Schaback

  • Robert Maier