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Shopkick: Summary

Shopkick is a shopping rewards app that allows users to earn points, known as 'kicks', by scanning products, uploading receipts, and shopping online. It enhances the shopping experience by rewarding users for their everyday purchases.

Service Name

Shopkick

Industry

Retail, Shopping Rewards, Mobile Applications, Consumer Engagement

Main Value Proposition

Shopkick offers users the opportunity to earn rewards effortlessly while shopping, making everyday purchases more rewarding.

Description

Shopkick is a shopping rewards app that allows users to earn points, known as 'kicks', by scanning products, uploading receipts, and shopping online. It enhances the shopping experience by rewarding users for their everyday purchases.

Key Features

Earn rewards by scanning products; Upload receipts for points; Shop online to score kicks; Watch videos to earn additional rewards

Use Cases

Shopkick is most valuable for users looking to maximize their shopping rewards, whether they are shopping in-store, online, or engaging with promotional content.

Competitive advantages

More diverse earning opportunities than competitors; Strong community of users sharing positive experiences; Long-standing reputation with users who have been loyal for years

Strengths

Shopkick's main strengths include its user-friendly interface, a wide range of earning methods, and a strong community of satisfied users who actively promote the app.

Positioning

Shopkick positions itself as a fun and rewarding shopping companion that enhances the shopping experience through gamification and community engagement.

Audience

The target users include budget-conscious shoppers, frequent online shoppers, and individuals who enjoy earning rewards for their purchases.

CTA

Download the free app

Tags
  • rewards

  • shopping

  • mobile app

  • consumer savings

Tagline

Get rewarded to shop

Tone of Voice

Friendly, engaging, enthusiastic

Differentiation

Shopkick stands out by providing more ways to earn rewards compared to other apps, including in-store activities like scanning products and watching videos.

Brand Positioning

Shopkick's brand identity is centered around joy and rewards in shopping, appealing to users who value both savings and enjoyment in their shopping habits.

Founded

2009-07-01

Founders
  • Aaron Emigh

  • Cyriac Roeding

  • Jeff Sellinger