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Sktchy: Summary

Sktchy is an online platform that offers art classes focused on drawing and painting, particularly the human face. It aims to help users improve their artistic skills and build healthy creative habits within a global arts community.

Service Name

Sktchy

Industry

Arts, Education, Online Learning, Art Classes

Main Value Proposition

Sktchy provides a supportive community and resources to help individuals enhance their drawing skills and overcome creative blocks.

Description

Sktchy is an online platform that offers art classes focused on drawing and painting, particularly the human face. It aims to help users improve their artistic skills and build healthy creative habits within a global arts community.

Key Features

Four free lessons on drawing faces; 150 video lessons from eight inspiring artists; Live classes with artists from around the world; Classes for all ages, from infants to elders

Use Cases

Sktchy is most valuable for individuals looking to improve their drawing skills, those experiencing creative blocks, and anyone interested in learning to draw faces.

Competitive advantages

Access to a wide variety of classes and styles from multiple artists; Focus on live interaction and community engagement; Free introductory lessons to attract new users

Strengths

Sktchy's strengths lie in its diverse class offerings, the quality of instruction from experienced artists, and its commitment to building a supportive community for artists of all levels.

Positioning

Sktchy positions itself as an accessible and community-driven platform for art education, focusing on drawing and painting.

Audience

The target users include aspiring artists, hobbyists, and individuals of all ages interested in enhancing their drawing skills.

CTA

GET LESSONS

Tags
  • art education

  • drawing classes

  • creative community

  • online learning

Tagline

Want to overcome drawing block? Go four it.

Tone of Voice

Encouraging, friendly, supportive

Differentiation

Sktchy uniquely combines live interaction with artists and a diverse range of classes tailored for all ages, fostering a global arts community.

Brand Positioning

Sktchy's brand identity emphasizes creativity, community, and personal growth in the arts, appealing to a wide range of artistic individuals.

Founded

2013-01-01

Founders
  • Branson Lundemo

  • Jordan Melnick