- Service Name
Smartify
- Industry
Technology, Mobile Applications, Arts & Culture, Cultural Tourism
- Main Value Proposition
Smartify offers a comprehensive platform for art lovers to discover, explore, and engage with cultural content effortlessly.
- Description
Smartify is an all-in-one app that provides instant access to art commentary and cultural experiences. It allows users to explore museums, galleries, and cultural sites while building a personal collection of their favorite artworks.
- Key Features
Find museums and galleries near you; Book tickets and get guided tours; Scan and save favorite artworks; Receive personalized content and recommendations
- Use Cases
Smartify is most valuable for users looking to explore art and culture while traveling, those wanting to learn more about specific artworks, and individuals who wish to curate their own art collections.
- Competitive advantages
Extensive partnerships with renowned cultural institutions; Personalized recommendations based on user preferences; User-friendly interface for easy navigation and exploration
- Strengths
Smartify's main strengths include its extensive content library, user-centric design, and the ability to create a personalized art experience.
- Positioning
Smartify positions itself as the ultimate cultural travel app, making art and culture accessible to everyone, anywhere.
- Audience
The target users include art enthusiasts, travelers interested in cultural experiences, students of art history, and casual users seeking inspiration from art and culture.
- CTA
START EXPLORING
- Tags
art
culture
exploration
personal collection
- Tagline
A world of art and culture, just for you
- Tone of Voice
Inspiring, engaging, informative
- Differentiation
Smartify stands out by partnering with over 700 cultural organizations, providing users with a vast array of content and experiences tailored to their interests.
- Brand Positioning
Smartify's brand identity emphasizes accessibility, inspiration, and a deep connection to art and culture, appealing to a diverse audience.
- Founded
2015-01-01
- Founders
Anna Lowe
Nick Mueller
Ron Vrijmoet
Thanos Kokkiniotis