- Service Name
Smart Meetings
- Industry
Media, Events, Meetings, Professional Development
- Main Value Proposition
Smart Meetings empowers meeting professionals with the knowledge and tools needed to elevate their events and achieve impactful results.
- Description
Smart Meetings is a leading publication dedicated to the meetings and events industry, providing valuable insights, resources, and networking opportunities for professionals. It aims to inspire meeting planners to create exceptional experiences that engage attendees and achieve desired outcomes.
- Key Features
Cutting-edge meetings content published 12 times a year; World-class networking events for industry professionals; CEU-accredited webinars for professional development; A myriad of digital resources for event planning
- Use Cases
Smart Meetings is most valuable for event planners looking to enhance their skills, stay updated on industry trends, and network with peers.
- Competitive advantages
Established reputation as a leading voice in the meetings industry; Diverse range of resources including print, digital, and live events; Focus on providing CEU opportunities for professional growth
- Strengths
Smart Meetings excels in delivering high-quality content, fostering community among meeting professionals, and offering valuable educational resources.
- Positioning
Smart Meetings positions itself as the authoritative source for meeting professionals, providing essential insights and resources to navigate the complexities of event planning.
- Audience
The target users include meeting planners, event coordinators, and hospitality professionals who seek to improve their event planning capabilities and industry knowledge.
- CTA
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- Tags
Event Planning
Meetings Industry
Professional Development
Networking
- Tagline
Welcome to the Leading Publication for Meeting Professionals
- Tone of Voice
Inspiring, professional, informative
- Differentiation
Smart Meetings stands out in the market by combining a comprehensive digital and print presence with a strong focus on community engagement and professional development for meeting planners.
- Brand Positioning
Smart Meetings embodies a brand identity that is inspirational, informative, and community-focused, aiming to elevate the standards of the meetings industry.
- Founded
2002-01-01
- Founders
Marin Bright