- Service Name
Smart Pension
- Industry
Finance, Pensions, Workplace Pensions, Retirement Solutions
- Main Value Proposition
Smart Pension simplifies the pension process for employers and employees, providing a user-friendly platform that integrates with payroll systems and offers valuable financial wellbeing support.
- Description
Smart Pension provides simplified pension solutions for businesses, focusing on auto enrolment and workplace pensions. It aims to make pensions easier for everyone, everywhere, by leveraging technology and offering competitive pricing.
- Key Features
Easy to use app for real-time pension access; Streamlined pension administration through payroll integration; Award-winning investment options with a sustainable approach; Smart Rewards program offering discounts and cashback
- Use Cases
Employers looking to set up or switch their workplace pension provider; Employees wanting to manage their pension savings easily; Financial advisers seeking a reliable platform for client pension management
- Competitive advantages
Low pension charges due to efficient technology; Comprehensive support for both employers and employees; Award-winning investment strategies that prioritize sustainability
- Strengths
Smart Pension's strengths include its user-friendly technology, strong financial backing, a large existing user base, and a commitment to sustainable investment practices.
- Positioning
Smart Pension positions itself as a modern, technology-driven solution for workplace pensions, emphasizing ease of use and financial wellbeing.
- Audience
The target users include small to medium-sized businesses, employees seeking retirement savings solutions, and financial advisers looking for a robust pension platform.
- Brand Positioning
Smart Pension identifies itself as a forward-thinking, customer-centric brand that prioritizes accessibility and sustainability in the pension industry.
- CTA
Join now
- Differentiation
Smart Pension stands out in the market by combining a digital-first approach with a focus on sustainability in investments, targeting net zero by 2040, and providing extensive support for financial wellbeing.
- Tagline
Transforming retirement, savings and financial wellbeing
- Tags
workplace pensions
auto enrolment
financial wellbeing
sustainable investments
- Tone of Voice
Informative, supportive, approachable
- Founded
2014-01-01
- Founders
Andrew Evans
Will Wynne