- Service Name
SmartShanghai
- Industry
Media, Online Services, Lifestyle, Expatriate Services
- Main Value Proposition
SmartShanghai offers a one-stop resource for English-speaking individuals in Shanghai, helping them navigate the city's lifestyle, services, and events with ease.
- Description
SmartShanghai is an online platform that provides English-speaking residents and visitors with a curated guide to explore and celebrate the best of Shanghai. It offers a comprehensive directory of services, events, and lifestyle options in the city.
- Key Features
Comprehensive directory of restaurants, bars, and clubs; Detailed listings for housing and job opportunities; Curated events and activities for residents and visitors; Personalized assistance through SmSh Concierge
- Use Cases
SmartShanghai is most valuable for expatriates looking for housing, job opportunities, dining options, and local events, as well as for tourists seeking curated experiences in Shanghai.
- Competitive advantages
Established reputation as the go-to resource for English speakers in Shanghai; Extensive network of local businesses and services; Personalized concierge services for tailored recommendations
- Strengths
SmartShanghai's strengths lie in its comprehensive coverage of the city, its established credibility, and its ability to connect users with local services and events effectively.
- Positioning
SmartShanghai positions itself as the essential guide for English-speaking residents and visitors, offering curated content that enhances their experience in the city.
- Audience
The target users include expatriates living in Shanghai, English-speaking tourists, and local businesses looking to reach the international community.
- CTA
Get Listed, List An Event, Post a Job
- Tags
Shanghai
Expat Life
Local Guide
Events
- Tagline
Curated, Opinionated Shanghai Living
- Tone of Voice
Informative, engaging, community-oriented
- Differentiation
SmartShanghai stands out by being the longest-running English online magazine in Shanghai, providing a unique blend of local insights and curated content tailored for the expatriate community.
- Brand Positioning
SmartShanghai identifies itself as an independent media publication that provides knowledgeable insights and recommendations for navigating life in Shanghai.
- Founded
2003-01-01