- Service Name
Squirrel
- Industry
Finance, category: Mortgages, sub-category: Mortgage brokerage, sub-sub-category: Home loans and investment
- Main Value Proposition
Squirrel provides tailored mortgage solutions and investment opportunities that prioritize the financial well-being of its clients.
- Description
Squirrel offers expert mortgage advisory services to help clients secure the best home loan deals. Additionally, it provides high-interest savings and investment options to help users grow their money effectively.
- Key Features
Expert mortgage advisers who work with all major lenders; Bespoke funding solutions for builders and developers; High-interest On-Call Account for flexible savings; Term investment options with competitive returns
- Use Cases
Squirrel is most valuable for first-time home buyers, property investors, and individuals looking to refinance or review their existing mortgages.
- Competitive advantages
Independent advice with no commission bias; Strong relationships with major lenders for better deals; Custom solutions for clients who don't fit traditional lending criteria
- Strengths
Squirrel's main strengths include its extensive experience in the mortgage industry, a proven track record of arranging significant mortgage amounts, and a commitment to client-centric service.
- Positioning
Squirrel positions itself as a trusted independent mortgage broker focused on delivering the best financial outcomes for Kiwis.
- Audience
The target audience includes first home buyers, property investors, and individuals seeking mortgage refinancing, particularly in New Zealand.
- CTA
Apply for a mortgage
- Tags
mortgages
savings
investing
funding solutions
- Tagline
Wake up to the Squirrel effect
- Tone of Voice
Friendly, professional, supportive
- Differentiation
Squirrel stands out by offering independent mortgage advice with no bias towards lenders, ensuring clients receive the best possible deals tailored to their needs.
- Brand Positioning
Squirrel is identified as an alternative finance platform that emphasizes community support and financial empowerment.
- Founded
2008-01-01
- Founders
John Bolton