- Service Name
EyeLink
- Industry
Technology, Research Equipment, Eye Tracking, Academic Research
- Main Value Proposition
EyeLink provides the gold standard in eye tracking technology, ensuring researchers have the most reliable tools for their studies.
- Description
EyeLink is a family of high-speed, high-resolution eye tracking devices designed for academic research. It offers fast, accurate, and reliable tracking capabilities suitable for a variety of research applications.
- Key Features
Combined head and eye tracking at up to 1000 Hz; Backward-compatible software with constant upgrades; Hand-built by experts for durability; Legendary customer support included with every purchase
- Use Cases
EyeLink is most valuable in academic research settings, usability studies, cognitive research, and clinical applications.
- Competitive advantages
Cited in over 12,000 peer-reviewed publications, establishing credibility; Comprehensive support included with every product, with no hidden costs; In-house development and manufacturing for tailored solutions
- Strengths
EyeLink's main strengths include its high accuracy and speed, extensive research backing, and exceptional customer support.
- Positioning
EyeLink positions itself as the leading provider of eye tracking technology for research, emphasizing speed, accuracy, and reliability.
- Audience
The target users include academic researchers, cognitive scientists, usability experts, and clinical researchers.
- CTA
Contact us!
- Tags
Eye Tracking
Research Equipment
Academic Research
Usability Studies
- Tagline
Fast, Accurate, Reliable Eye Tracking
- Tone of Voice
Professional, authoritative, reliable
- Differentiation
EyeLink is unique in the market due to its combination of high-speed tracking, extensive peer-reviewed usage, and in-house manufacturing that allows for custom requests.
- Brand Positioning
SR Research is identified as a premium brand in the eye tracking industry, known for its commitment to quality and innovation.
- Founded
1994-01-01