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Stori: Summary

Stori is a fintech company that offers credit cards and deposit accounts designed for individuals with limited credit history. It provides users with financial tools to build credit and earn rewards on their purchases.

Service Name

Stori

Industry

Fintech, financial services, credit cards, deposit accounts

Main Value Proposition

Stori empowers users to manage their finances effectively while building their credit history and earning rewards.

Description

Stori is a fintech company that offers credit cards and deposit accounts designed for individuals with limited credit history. It provides users with financial tools to build credit and earn rewards on their purchases.

Key Features

3% cashback on all purchases with Stori Black; Up to 13.5% annual earnings on fixed deposits with Cuenta+; 99% approval rate without annual fees; Financial tools for credit building and savings

Use Cases

Stori is most valuable for individuals looking to build or repair their credit history, save money with cashback rewards, and grow their savings securely.

Competitive advantages

High approval rate of 99% for credit cards; Cashback rewards on all purchases; Attractive interest rates on deposit accounts

Strengths

Stori's main strengths include its user-friendly app, high approval rates, and the ability to earn rewards while building credit.

Positioning

Stori positions itself as a financial ally for underserved customers, providing accessible financial solutions.

Audience

The target users include young adults, individuals with limited credit history, and those seeking to improve their financial literacy.

CTA

Get my Stori

Tags
  • cashback

  • credit building

  • financial empowerment

  • savings

Tagline

It's time to win with Stori

Tone of Voice

Empowering, friendly, approachable

Differentiation

Stori uniquely positions itself by offering financial products without the need for a traditional credit history, making it accessible to a broader audience.

Brand Positioning

Stori's brand identity emphasizes empowerment, accessibility, and financial growth for its users.

Founded

2019-01-01

Founders
  • GY Liu

  • Manuel Medina

  • Marlene Garayzar