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StreetEasy: Summary

The most trusted source of rental listings in NYC.

Service Name

StreetEasy

Industry

Real Estate, Online Marketplace

Main Value Proposition

The easiest way to rent, buy & now sell in NYC.

Description

The most trusted source of rental listings in NYC.

Key Features

Hand-curated listings, expert agents, market data, guides, and helpful content.

Use Cases

Renting, buying, and selling homes in NYC.

Competitive advantages

Trusted brand, hand-curated listings, expert agents, and helpful content.

Pricing

N/A

Strengths

Trusted brand, hand-curated listings, expert agents, and helpful content.

Positioning

The most trusted source of rental listings in NYC.

Audience

Anyone looking to rent, buy, or sell a home in NYC.

CTA

Sign up, sign in, search for rentals or sales, and build a profile.

Social Proof

Hand-curated listings, expert agents, and helpful content.

Tone of Voice

Helpful, informative, and trustworthy.

Trust Factors

Trusted brand, expert agents, and helpful content.

Differentiation

Hand-curated listings, expert agents, and helpful content.

Brand Positioning

The most trusted source of rental listings in NYC.

Founded

2005-01-01

Founders
  • Doug Chertok

  • Michael Smith

  • Nataly Kogan

  • Sebastian Delmont