- Service Name
UMass Global
- Industry
Education, Higher Education, Online Learning, Adult Education
- Main Value Proposition
UMass Global provides accessible and flexible education tailored for busy adults, enabling them to balance work, family, and academic commitments.
- Description
UMass Global is a regionally accredited university offering over 55 online degree programs and certificates designed for working adults. The institution focuses on providing flexible education options to help students achieve their academic and career goals.
- Key Features
Flexible Online Learning Formats; Employer-Aligned Curriculum; Dedicated Support Services; Proven Results
- Use Cases
UMass Global is most valuable for working adults seeking to advance their careers, military personnel looking for educational opportunities, and individuals balancing family responsibilities while pursuing higher education.
- Competitive advantages
Strong focus on adult learners with tailored support; Accredited and recognized institution with a long history; Flexible learning options that fit into busy lifestyles
- Strengths
The university's strengths lie in its extensive online program offerings, commitment to student support, and its reputation as a trusted institution for adult education.
- Positioning
UMass Global positions itself as a leading online university that understands the unique challenges faced by adult learners and provides solutions to help them succeed.
- Audience
The target users include working adults, military veterans, and individuals seeking flexible education options to enhance their careers.
- CTA
Request Info, Apply Now
- Tags
Online Degrees
Adult Education
Flexible Learning
Accredited University
- Tagline
We Meet You Where You Are in Life
- Tone of Voice
Supportive, Informative, Encouraging
- Differentiation
UMass Global uniquely caters to adult learners by offering a wide range of online programs and personalized support services, making it a pioneer in online education since 1958.
- Brand Positioning
The brand identity of UMass Global emphasizes accessibility, support, and a commitment to lifelong learning for adults.
- Founded
2007-01-01
- Founders
Ben Moriarty
Gary Brahm
Lee Johnston