Surfside Commerce Media: Summary

Surfside Commerce Media

Marketing Technology, Advertising, Data Analytics, Digital Marketing

Surfside Commerce Media offers a comprehensive solution for brands and retailers to leverage their customer data for personalized marketing, driving sales and enhancing customer engagement.

Surfside Commerce Media is an end-to-end marketing technology platform that aggregates first-party customer data to create personalized marketing campaigns. It enables advertisers to understand, target, and measure their influence on current and future customers effectively.

Aggregates first-party data across all customer touchpoints; Builds custom audiences based on enriched data attributes; Executes omni-channel marketing campaigns across multiple devices; Provides real-time measurement tied directly to sales and store visits

Surfside is most valuable for brands and retailers looking to enhance their marketing strategies through personalized advertising, improve customer engagement at the point of purchase, and measure the effectiveness of their campaigns in real-time.

End-to-end marketing technology that integrates online and offline data sources; Real-time feedback and measurement tied to actual sales and store visits; Ability to create detailed and proprietary target audiences using enriched data attributes

Surfside's strengths lie in its comprehensive data aggregation capabilities, its focus on personalized marketing, and its ability to provide actionable insights through real-time measurement.

Surfside positions itself as a leader in the marketing technology space, focusing on the integration of first-party data to drive personalized marketing efforts.

The target users include retailers, brands in the cannabis sector, healthcare and pharmaceutical companies, and political organizations, all of whom can maximize value from personalized marketing strategies.

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• Personalized Marketing

• Data Aggregation

• Omni-Channel Campaigns

• Consumer Insights

Turning Customer Data Into Personalized Marketing

Innovative, professional, engaging

Surfside differentiates itself by providing a unique Experience Graph that enriches first-party data, allowing for the creation of proprietary target audiences that stand out from readily available datasets.

Surfside's brand identity is centered around innovation in marketing technology, emphasizing the importance of data-driven decision-making and personalized customer engagement.

2018-10-01

• Jon Lowen

• Michael Blanche