- Service Name
Jellied Eel Magazine
- Industry
Media, Food & Beverage, Publishing, Ethical Eating
- Main Value Proposition
Jellied Eel Magazine provides insights and stories that highlight the importance of ethical eating and sustainable food systems in London.
- Description
Jellied Eel Magazine is a publication dedicated to ethical eating in London, celebrating local food initiatives and community projects. It aims to raise awareness about sustainable food practices and the importance of a healthy food system.
- Key Features
Showcases local food initiatives and projects; Promotes sustainable food practices; Celebrates the best of London's local larder; Offers an annual subscription starting from less than £2 a month
- Use Cases
Ideal for readers interested in ethical eating, local food initiatives, and sustainable agriculture practices in London.
- Competitive advantages
Strong community focus on local food initiatives; Long-standing reputation with over 21 years of publication; Engagement with influential figures in food policy and practice
- Strengths
The magazine has a rich history of promoting ethical eating and has built a strong community around sustainable food practices in London.
- Positioning
Jellied Eel positions itself as a leading voice in ethical eating and sustainable food advocacy within London.
- Audience
Target users include food enthusiasts, local community members, policymakers, and anyone interested in sustainable food practices.
- CTA
Join London Food Link for free
- Tags
ethical eating
sustainable food
local food
community initiatives
- Tagline
The magazine for ethical eating in the capital.
- Tone of Voice
Reflective, passionate, community-oriented
- Differentiation
The magazine uniquely combines storytelling with advocacy for sustainable food practices, focusing specifically on London's community food enterprises.
- Brand Positioning
The brand is identified as a champion for better food systems, focusing on health, equity, and sustainability.
Jellied Eel Magazine: Summary
Jellied Eel Magazine is a publication dedicated to ethical eating in London, celebrating local food initiatives and community projects. It aims to raise awareness about sustainable food practices and the importance of a healthy food system.