- Service Name
TapResearch
- Industry
Market Research, Insights, Consumer Research, Mobile Research
- Main Value Proposition
TapResearch offers real-time actionable insights that help businesses make informed decisions and drive growth.
- Description
TapResearch is a real-time market intelligence platform that connects businesses with a large audience of deeply profiled consumers. It provides actionable insights to inform decisions, measure marketing effectiveness, and drive business growth.
- Key Features
Access to a 20M deeply profiled audience; Intuitive platform with tools and APIs; Custom research solutions with expert assistance; High-frequency tracking and real-time insights
- Use Cases
TapResearch is most valuable for businesses looking to understand consumer behavior, measure marketing effectiveness, and enhance brand loyalty through actionable insights.
- Competitive advantages
Access to a vast and diverse consumer base; User-friendly platform that simplifies research processes; Expert support for tailored research solutions
- Strengths
The platform's strengths lie in its extensive audience reach, ease of use, and the ability to provide real-time insights that are crucial for effective decision-making.
- Positioning
TapResearch positions itself as a modern, agile solution for market research, focusing on real-time data and consumer insights.
- Audience
The target users include market researchers, brand managers, and mobile app developers who seek to gain insights into consumer preferences and behaviors.
- CTA
Get Started
- Tags
Market Intelligence
Consumer Insights
Mobile Research
Actionable Insights
- Tagline
Learn What People Want
- Tone of Voice
Professional, Informative, Engaging
- Differentiation
TapResearch uniquely leverages a large-scale mobile audience network, providing insights from everyday consumers rather than traditional survey panels.
- Brand Positioning
The brand identity emphasizes innovation in research methodologies, leveraging mobile technology to provide comprehensive insights.
- Founded
2013-09-09
- Founders
Aaron Platshon
Alamgir Mand
Greg McCullough
Kevin Chang