- Service Name
Thatchers Cider
- Industry
Beverage, Alcoholic Beverages, Cider, Craft Cider
- Main Value Proposition
Thatchers Cider offers high-quality, flavorful ciders crafted with passion and expertise, appealing to both traditional and modern cider drinkers.
- Description
Thatchers Cider is a family-owned cider maker based in Somerset, producing a variety of ciders since 1904. Their products are known for being smooth, fresh, and full of flavor, crafted with over 115 years of expertise.
- Key Features
Wide range of cider flavors including Gold, Haze, and Rosé; Family-owned with a rich heritage since 1904; Sustainability practices in cider production; Interactive map to locate products easily
- Use Cases
Thatchers Cider is most valuable for social gatherings, celebrations, and casual enjoyment, as well as for those seeking premium cider experiences.
- Competitive advantages
Established brand with over a century of experience; Strong focus on sustainability and community engagement; Innovative collaborations, such as with Aardman for marketing
- Strengths
Thatchers Cider's main strengths include its rich history, diverse product range, commitment to quality, and strong community ties.
- Positioning
Thatchers Cider positions itself as a premium cider maker that combines tradition with innovation, appealing to both loyal customers and new consumers.
- Audience
The target audience includes cider enthusiasts, families looking for quality beverages, and individuals interested in sustainable products.
- Brand Positioning
Thatchers Cider identifies itself as a family-oriented brand that values quality, tradition, and community, aiming to create a sense of belonging among its customers.
- CTA
Buy Online
- Differentiation
Thatchers Cider stands out in the market due to its long-standing family heritage, commitment to quality, and a diverse range of unique cider flavors.
- Tagline
Pint-Sized Perfection
- Tags
Cider
Craft
Sustainable
Family-owned
- Tone of Voice
Warm, inviting, passionate
- Founded
1904-01-01
- Founders
William Thatcher