- Service Name
That’s TV
- Industry
Media, Broadcasting, Television, Entertainment
- Main Value Proposition
That’s TV offers a unique blend of iconic television programming and local content, making it accessible to a wide audience across the UK.
- Description
That’s TV is a broadcasting and television network that offers a variety of channels showcasing iconic television content. It provides viewers with access to local and national programming across multiple platforms.
- Key Features
Multiple channels including That’s TV, That’s TV 2, That’s TV 3, That’s Melody, That’s Dance, and That’s Oldies; Availability on various platforms such as Freeview, Sky, Freesat, and Virgin Media; Local services available in 20 locations across the UK; Diverse programming catering to different interests and demographics
- Use Cases
That’s TV is most valuable for viewers looking for nostalgic programming, local news, and entertainment, as well as those interested in a variety of genres from music to classic shows.
- Competitive advantages
Wide range of channels catering to various interests; Accessibility on multiple platforms, ensuring broad reach; Local content that connects with regional audiences
- Strengths
The service's strengths lie in its diverse programming, strong local presence, and multi-platform availability, which enhance viewer engagement and satisfaction.
- Positioning
That’s TV positions itself as a go-to destination for iconic television content while also serving local communities with relevant programming.
- Audience
The target users include television viewers of all ages, local communities seeking regional content, and fans of classic and iconic television programming.
- CTA
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- Tags
Broadcasting
Television
Local Services
Entertainment
- Tagline
THE HOME OF ICONIC TV
- Tone of Voice
Nostalgic, Engaging, Community-focused
- Differentiation
What makes That’s TV unique is its combination of national and local programming, allowing viewers to enjoy both iconic shows and community-focused content.
- Brand Positioning
The brand identity of That’s TV emphasizes nostalgia, community connection, and a commitment to providing quality entertainment across the UK.
- Founded
2014-01-01