- Service Name
The Big Idea
- Industry
Arts, Creative Industries, Online Community, Job Portal
- Main Value Proposition
The Big Idea provides a comprehensive resource for creatives to find job opportunities, stay informed about industry news, and participate in events that enhance their careers.
- Description
The Big Idea is an online platform that connects creatives with job opportunities, news, and events in the arts sector. It serves as a community hub for artists and creative professionals in New Zealand.
- Key Features
Job listings for creative professionals; Daily news updates on the arts sector; Event information and announcements; Opportunities for grants and residencies
- Use Cases
Artists seeking job opportunities in various creative fields; Creative professionals looking to stay updated on industry news; Individuals interested in attending or participating in arts events; Organizations seeking to advertise job openings or events
- Competitive advantages
Focused exclusively on the creative industries in New Zealand; Offers a wide range of resources including jobs, stories, and events; Community-driven platform that encourages participation and engagement
- Strengths
The platform's strengths lie in its extensive network of job opportunities, timely news updates, and a strong community focus that supports artists and creatives.
- Positioning
The Big Idea positions itself as a vital resource for the creative community in New Zealand, emphasizing the importance of creativity and collaboration.
- Audience
The primary audience includes artists, creative professionals, arts organizations, and anyone interested in the New Zealand arts community.
- Brand Positioning
The brand identity is centered around valuing creativity and supporting the success of artists and creative professionals through accessible resources and community engagement.
- CTA
Join
- Differentiation
The Big Idea uniquely combines job listings, news, and community engagement specifically tailored for the New Zealand arts sector, making it a one-stop-shop for creatives.
- Tagline
Valuing creativity, accelerating success
- Tags
Creativity
Jobs
Events
Community
- Tone of Voice
Informative, supportive, community-oriented
- Founded
2001-01-01