- Service Name
Data Council
- Industry
Consumer Packaged Goods (CPG), Technology, Data Management, Product Information Management
- Main Value Proposition
Data Council streamlines the process of product content creation and management, ensuring accurate and consistent data across various platforms.
- Description
Data Council offers a comprehensive platform for the creation, management, and syndication of product content. It provides verified and standardized product information and images tailored for retailers, brokers, and distributors.
- Key Features
Digital Asset Management (DAM); Product Information Management (PIM); Syndication through RIVIR, a GS1 Certified Data Pool; Comprehensive solutions for internal systems and e-commerce
- Use Cases
Data Council is most valuable for manufacturers, retailers, brokers, and distributors looking to enhance their product content management and syndication processes.
- Competitive advantages
Broad syndication partner list that aligns with customer needs; Cost-effective solutions for small businesses; Expertise and reliability demonstrated through testimonials from industry leaders
- Strengths
The service is recognized for its ability to provide accurate, consistent product data and images, which are critical for efficient supply chain management.
- Positioning
Data Council positions itself as a trusted partner in the CPG landscape, facilitating the efficient flow of product information from launch to consumer.
- Audience
The primary target users include manufacturers, retailers, brokers, and distributors in the consumer packaged goods (CPG) industry.
- Brand Positioning
The brand is identified as a reliable source of product data solutions, emphasizing accuracy, consistency, and comprehensive service offerings.
- CTA
Request a Demo
- Differentiation
Data Council uniquely combines multiple solutions (DAM, PIM, syndication) into a single platform, catering specifically to the needs of the CPG industry.
- Tagline
From start to finish we make commerce possible
- Tags
Product Content Management
Data Syndication
Digital Asset Management
Product Information Management
- Tone of Voice
Professional, Trustworthy, Supportive
- Founded
2014-01-01