- Service Name
The Infatuation
- Industry
Digital Media, Food & Beverage, Restaurant Recommendations, Lifestyle
- Main Value Proposition
The primary value offered is a comprehensive and curated guide to the best restaurants, tailored for different dining experiences and occasions.
- Description
The Infatuation is a restaurant recommendation platform that helps users discover the best dining options for various occasions. It offers curated lists and guides to restaurants in multiple cities, making it easier for users to find the perfect place to eat.
- Key Features
Curated restaurant guides for various cities; User-friendly app for on-the-go recommendations; Specialized lists for different dining occasions; Event operations like EEEEEATSCON to celebrate local restaurants
- Use Cases
The service is most valuable for users looking for restaurant recommendations for date nights, special occasions, casual dining, or exploring new culinary experiences in various cities.
- Competitive advantages
Extensive and curated restaurant lists across multiple cities; Engaging content that includes events and festivals; User-friendly digital platforms for easy access to recommendations
- Strengths
The Infatuation's main strengths include its extensive knowledge of local dining scenes, a strong community engagement through events, and a well-designed app that enhances user experience.
- Positioning
The Infatuation positions itself as a go-to source for restaurant recommendations, blending expert curation with a fun and engaging approach to dining.
- Audience
The target users include food enthusiasts, travelers seeking dining options, locals looking for new restaurants, and anyone planning special events or outings.
- Brand Positioning
The brand identity is centered around being a trusted and relatable source for food recommendations, appealing to a diverse audience of food lovers.
- CTA
Find places on our app
- Differentiation
The Infatuation stands out in the market by combining restaurant recommendations with engaging content, such as event festivals and a strong digital presence through its app and newsletter.
- Tagline
Find the best restaurants around the world.
- Tags
restaurant recommendations
food guides
dining experiences
local restaurants
- Tone of Voice
Casual, engaging, informative
- Founded
2009-01-01
- Founders
Andrew Steinthal
Chris Stang