- Service Name
Infomo
- Industry
Advertising technology, marketing, digital marketing, ad-tech
- Main Value Proposition
Infomo delivers innovative advertising ecosystems that utilize telco data insights to enhance reach and maximize yield for agencies, brands, and SMEs.
- Description
Infomo provides innovative marketing and advertising platforms tailored for digital publishers and telecom marketing ecosystems. Their solutions leverage telco data insights to create relevant and contextualized advertising campaigns.
- Key Features
Data-driven ad-tech ecosystem; White-labeled automated media buying solution; In-house customer data platform; Automated machine learning processes for media spend optimization
- Use Cases
Infomo's services are most valuable for digital publishers looking to monetize their inventory, agencies seeking to optimize media buying, and brands wanting to leverage telco data for targeted advertising.
- Competitive advantages
No volume of business entry conditions for agencies and brands; Ability to leverage existing infrastructure and data assets; Focus on enhancing user engagement through rich first-party data
- Strengths
Infomo's strong points include its innovative approach to digital marketing, the ability to create new revenue streams, and its commitment to optimizing media spend through advanced technology.
- Positioning
Infomo positions itself as a leader in the digital marketing space by offering tailored solutions that meet the specific needs of various stakeholders in the marketing value chain.
- Audience
The target users include digital publishers, media agencies, national brands, and SMEs who can maximize value from data-driven advertising solutions.
- CTA
Explore our solutions
- Tags
advertising technology
digital marketing
telco data
automated media buying
- Tagline
Welcome to Infomo
- Tone of Voice
Innovative, professional, insightful
- Differentiation
Infomo uniquely integrates telco data insights into its advertising solutions, allowing for more relevant and contextualized campaigns compared to traditional ad-tech platforms.
- Brand Positioning
Infomo's brand identity is centered around innovation and data-driven solutions, establishing itself as a forward-thinking player in the advertising technology industry.
- Founded
2017-01-01
- Founders
Rohit Verma