- Service Name
Triptease
- Industry
Travel, Hospitality, Hotel Technology, Marketing Technology
- Main Value Proposition
Triptease empowers hotels to maximize direct bookings and revenue through data-driven automation and personalized guest experiences.
- Description
Triptease is a data marketing platform designed specifically for hotels, enabling them to increase direct bookings and enhance guest relationships. It offers a suite of tools that automate pricing, personalize marketing, and optimize guest communication.
- Key Features
Automated bidding using price, market & guest data; Auto-match OTA prices on metasearch & your website; Personalized website messaging for every guest; Dynamic pricing & automated emails to maximize direct revenue
- Use Cases
Hotels looking to increase direct bookings and reduce OTA dependency; Marketing teams needing personalized messaging for guests; Revenue managers wanting to monitor and adjust pricing dynamically
- Competitive advantages
Seamless integration with over 120 booking engines; Automated tools for real-time pricing adjustments and guest engagement; Focus on direct bookings, reducing reliance on OTAs
- Strengths
Triptease's strengths lie in its comprehensive data-driven approach, user-friendly interface, and the ability to provide actionable insights that enhance hotel marketing strategies.
- Positioning
Triptease positions itself as a leading data marketing platform for hotels, focusing on enhancing direct bookings and guest relationships through innovative technology.
- Audience
The primary audience includes hotel revenue managers, marketing managers, and eCommerce managers who seek to optimize their direct booking strategies.
- CTA
Request live demo
- Tags
Direct Bookings
Hotel Marketing
Data Automation
Guest Personalization
- Tagline
Grow direct bookings, beat OTAs and win more valuable guests
- Tone of Voice
Professional, Engaging, Supportive
- Differentiation
Triptease uniquely combines metasearch, price matching, and personalized marketing strategies tailored specifically for the hotel industry, setting it apart from generic marketing platforms.
- Brand Positioning
Triptease is identified as a forward-thinking, customer-centric brand that champions the direct booking movement in the hospitality industry.
- Founded
2012-01-01
- Founders
Alasdair Snow
Alexandra Zubko
Charlie Osmond
Sarah Miller