- Service Name
UnderConsideration LLC
- Industry
Graphic Design, Creative Services, Design Education, Event Management
- Main Value Proposition
UnderConsideration provides innovative graphic design solutions while fostering a community through events and content creation.
- Description
UnderConsideration is a graphic design firm that creates its own projects and content while selectively taking on client work. It is led by Bryony Gomez-Palacio and Armin Vit, based in Bloomington, IN.
- Key Features
In-house design projects and initiatives; Limited client work for focused creativity; Organizes industry events and conferences; Offers downloadable design conference videos
- Use Cases
The service is most valuable for brands seeking innovative design solutions, organizations looking to enhance their branding, and individuals interested in design education through events.
- Competitive advantages
Expertise from industry leaders Bryony Gomez-Palacio and Armin Vit; A strong focus on in-house design initiatives; Engagement with the design community through events and publications
- Strengths
UnderConsideration's strengths lie in its ability to generate original content, its leadership's industry experience, and its commitment to quality over quantity in client work.
- Positioning
UnderConsideration positions itself as a thought leader in the graphic design industry, focusing on both client work and self-initiated projects.
- Audience
The target users include graphic designers, branding professionals, and organizations in need of design services, as well as design enthusiasts and students.
- CTA
Join our Mailing List
- Tags
Graphic Design
Creative Projects
Design Events
Branding
- Tagline
Ideas that Matter
- Tone of Voice
Creative, professional, engaging
- Differentiation
The firm uniquely combines its own creative projects with selective client work, allowing for a more authentic and innovative design process.
- Brand Positioning
The brand identity is centered around creativity, innovation, and community engagement within the graphic design field.
- Founded
2002-01-01
- Founders
Armin Vit
Bryony Gomez-Palacio