- Service Name
Up & Running
- Industry
Retail, Sports, Running, Footwear, Apparel
- Main Value Proposition
Up & Running provides runners with high-quality footwear and apparel, along with expert advice and personalized services to enhance their running experience.
- Description
Up & Running is a leading retailer specializing in running shoes, clothing, and accessories. They offer a wide selection of products tailored for runners of all levels, along with services like gait analysis to enhance the shopping experience.
- Key Features
Free gait analysis to find the perfect running shoes; Wide selection of running shoes and apparel for men and women; Online shoe finder tool for personalized recommendations; Warehouse sales offering significant discounts on popular brands
- Use Cases
Finding the right running shoes based on individual gait; Purchasing running apparel for various weather conditions; Shopping for accessories to enhance running performance; Participating in community running events and activities
- Competitive advantages
Expert gait analysis to ensure the best shoe fit; Extensive range of top brands and products; Strong focus on customer service and running community engagement
- Strengths
The service excels in providing personalized shopping experiences, a vast selection of running gear, and a commitment to customer satisfaction through expert advice.
- Positioning
Up & Running positions itself as the UK's leading independent running retailer, focusing on quality products and expert services tailored to the needs of runners.
- Audience
The primary target audience includes recreational runners, serious athletes, and individuals looking to improve their fitness through running. The service also appeals to those seeking expert advice on running gear.
- Brand Positioning
The brand identity emphasizes expertise in running, community involvement, and a commitment to helping customers achieve their running goals.
- CTA
Get 10% off your first order, plus updates on the latest products, be the first to know about our sales, and advice from our running experts!
- Differentiation
Up & Running stands out in the market by offering free gait analysis and a comprehensive selection of running products, making it a go-to destination for both novice and experienced runners.
- Tagline
Be Forever Faster with the Fast-R Elite 2, Deviate NITRO 3 and more.
- Tags
Running Shoes
Sportswear
Gait Analysis
Running Accessories
- Tone of Voice
Friendly, knowledgeable, supportive
- Founded
1992-01-01