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UpCounsel: Summary

UpCounsel is an online platform that connects businesses with experienced attorneys tailored to their specific legal needs. It offers a marketplace for users to post jobs and receive custom quotes from vetted lawyers.

Service Name

UpCounsel

Industry

Legal Services, Online Marketplace, Business Services, Legal Technology

Main Value Proposition

UpCounsel provides businesses with a fast and efficient way to find and hire legal help, ensuring quality service at competitive prices.

Description

UpCounsel is an online platform that connects businesses with experienced attorneys tailored to their specific legal needs. It offers a marketplace for users to post jobs and receive custom quotes from vetted lawyers.

Key Features

Experienced Professionals with an average of 14 years of experience; Client Trust with ratings and reviews on attorney profiles; Nationwide Reach for specialized business lawyers; Convenient Consultation for online legal advice

Use Cases

UpCounsel is most valuable for startups seeking legal advice, small businesses needing ongoing legal support, management teams looking for specialized legal services, and law firms that require additional resources.

Competitive advantages

Cost savings of up to 60% compared to traditional law firms; Access to a wide range of legal resources and free legal documents; 24/7 support for clients needing assistance at any time

Strengths

UpCounsel's strengths include its extensive network of experienced attorneys, a user-friendly platform for managing legal work, and a commitment to client satisfaction through transparent pricing.

Positioning

UpCounsel positions itself as a modern solution for businesses seeking on-demand legal services, emphasizing convenience and cost-effectiveness.

Audience

The target users include small business owners, startup founders, management teams, and legal departments within larger organizations.

CTA

Post a Job & Get Free Proposals

Tags
  • Legal Services

  • Attorney Marketplace

  • Business Law

  • On-Demand Legal Help

Tagline

Access Expert Attorneys On Demand

Tone of Voice

Professional, Trustworthy, Supportive

Differentiation

UpCounsel differentiates itself by offering a platform that allows businesses to receive custom proposals from multiple attorneys, enabling them to compare pricing and services transparently.

Brand Positioning

UpCounsel's brand identity is centered around being a trusted source for legal advice that businesses can rely on, with a focus on accessibility and quality.

Founded

2012-04-01

Founders
  • Mason Blake

  • Matt Faustman