- Service Name
Urban
- Industry
Wellness, Health & Beauty, At-home Services, Massage Therapy
- Main Value Proposition
Urban offers the convenience of booking trusted wellness treatments at home, allowing users to relax without the need to travel.
- Description
Urban is an online platform that allows users to book at-home wellness treatments, including massages and beauty services. It connects clients with qualified, vetted therapists available for appointments from 7am to 11pm daily.
- Key Features
Instant booking from 7am to 11pm; Qualified, vetted, and insured therapists; Free cancellation options; Wide range of services including massages, beauty treatments, and physiotherapy
- Use Cases
Urban is most valuable for individuals seeking relaxation through massages, beauty treatments, or physiotherapy in the comfort of their own home.
- Competitive advantages
Instant booking and availability from 7am to 11pm; Thorough screening and background checks for all therapists; Transparent pricing with no hidden fees
- Strengths
Urban's strengths lie in its user-friendly booking system, commitment to safety and hygiene, and a diverse range of wellness services offered at home.
- Positioning
Urban positions itself as the leading app for at-home wellness treatments in the UK, focusing on convenience and quality.
- Audience
The target users include busy professionals, parents, and anyone looking for convenient wellness solutions at home.
- CTA
Book now
- Tags
At-home massage
Wellness services
Vetted therapists
Instant booking
- Tagline
Book a massage at home in minutes
- Tone of Voice
Friendly, professional, reassuring
- Differentiation
Urban uniquely combines the convenience of at-home services with a rigorous vetting process for therapists, ensuring safety and quality.
- Brand Positioning
Urban's brand identity emphasizes trust, safety, and convenience, appealing to health-conscious consumers seeking on-demand services.
- Founded
2014-02-10
- Founders
Giles Williams
Jack Tang