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MTS Urent: Summary

MTS Urent is a sharing service for e-scooters, bicycles, and power banks, aimed at enhancing urban mobility. Users can easily locate, rent, and return vehicles through a mobile application.

Service Name

MTS Urent

Industry

Transportation, Mobility, Micro-mobility, E-scooter and bike-sharing

Main Value Proposition

MTS Urent provides convenient and efficient urban transportation solutions through a large fleet of e-scooters and bicycles, enhancing mobility in cities.

Description

MTS Urent is a sharing service for e-scooters, bicycles, and power banks, aimed at enhancing urban mobility. Users can easily locate, rent, and return vehicles through a mobile application.

Key Features

Wide availability of e-scooters and bicycles across 175 cities in Russia; User-friendly mobile application for locating and renting vehicles; Flexible pricing options including minute-based and daily passes; Subscription service allowing shared access with family and friends

Use Cases

MTS Urent is most valuable for urban commuters, tourists exploring cities, and individuals needing quick transportation solutions for short distances.

Competitive advantages

Largest fleet of e-scooters in Russia with 160,000 units; Subscription model that allows sharing with up to three users; Integration of additional services like power banks and entertainment options

Strengths

MTS Urent's strengths include its extensive network, user-friendly app, diverse service offerings, and strong brand backing from MTS.

Positioning

MTS Urent positions itself as a leading provider of micro-mobility solutions in urban areas, focusing on convenience and accessibility.

Audience

The target users include urban residents, tourists, and businesses looking for efficient transportation options.

CTA

Download the app

Tags
  • e-scooter

  • bike-sharing

  • urban mobility

  • power bank rental

Tagline

MTS Urent — sharing of e-scooters, bicycles, and power banks

Tone of Voice

Friendly, informative, engaging

Differentiation

MTS Urent stands out with the largest fleet of e-scooters in Russia, offering a comprehensive service that includes power banks and a user-friendly app for seamless rentals.

Brand Positioning

MTS Urent is associated with innovation and reliability, leveraging the MTS brand to enhance trust and recognition in the market.

Founded

2018-02-01

Founders
  • Andrey Azarov

  • Andrey Kolesnik

  • Mikhail Geisherik

  • Turinge Ivan