- Service Name
Verily Magazine
- Industry
Media, Lifestyle, Women's Interest, Digital Publishing
- Main Value Proposition
Verily Magazine offers a refreshing perspective that empowers women to embrace their individuality and authenticity.
- Description
Verily Magazine is an authentic and empowering media platform designed for millennial women. It focuses on providing content that encourages readers to embrace their true selves rather than conforming to societal expectations.
- Key Features
Diverse content covering culture, relationships, style, and lifestyle; Print magazine option for a break from digital media; Empowering articles that resonate with millennial women; Community engagement through subscriptions and donations
- Use Cases
Verily is most valuable for readers seeking inspiration in personal growth, relationship advice, lifestyle tips, and cultural insights.
- Competitive advantages
Strong emphasis on authenticity and empowerment; Unique blend of digital and print media; Content that resonates deeply with millennial women's experiences
- Strengths
Verily's strengths lie in its commitment to authenticity, diverse content offerings, and its ability to foster a sense of community among its readers.
- Positioning
Verily positions itself as a leading voice for millennial women, offering content that challenges societal norms and promotes self-acceptance.
- Audience
The target audience includes millennial women, individuals seeking authentic media representation, and those interested in personal development.
- CTA
Subscribe to Verily for a Chance to Win a Trip to Paris
- Tags
Empowerment
Authenticity
Millennial Women
Lifestyle
- Tagline
Less of Who You Should Be, More of Who You Are
- Tone of Voice
Empowering, authentic, relatable
- Differentiation
Verily stands out by focusing on authentic storytelling and community engagement, catering specifically to the needs and interests of millennial women.
- Brand Positioning
Verily's brand identity is centered around empowerment, authenticity, and community, appealing to women who value genuine connections and personal growth.
- Founded
2011-11-10
- Founders
Janet Easter
Kara Eschbach