- Service Name
Vevo
- Industry
Entertainment, Music, Music Video, Digital Media
- Main Value Proposition
Vevo offers a premium platform for artists to showcase their music videos while providing advertisers access to a large and engaged audience.
- Description
Vevo is the world's leading music video network, providing high-quality music video content to a global audience. It connects artists and advertisers through an expansive platform that features a vast library of music videos.
- Key Features
Over 900,000 music videos available; 25 billion views per month; 1.5 billion hours viewed per month; Global distribution through multiple partners
- Use Cases
Vevo is most valuable for artists looking to promote their music videos, advertisers seeking to reach a large audience, and music fans wanting to discover new content.
- Competitive advantages
Extensive reach with billions of views and hours watched monthly; Strong partnerships with major labels and artists; A dedicated platform for premium music video content
- Strengths
Vevo's strengths include its vast library of music videos, significant audience engagement metrics, and established reputation as a leading music video network.
- Positioning
Vevo positions itself as the premier destination for music videos, catering to both artists and advertisers in the music industry.
- Audience
The target users include music artists, advertisers, and music enthusiasts who seek high-quality music video content.
- CTA
Learn More
- Tags
Music Videos
Entertainment
Digital Media
Advertising
- Tagline
The World's Leading Music Video Network
- Tone of Voice
Professional, Engaging, Informative
- Differentiation
Vevo stands out in the market by maintaining the largest network of music channels on YouTube and offering exclusive content through its Vevo Originals.
- Brand Positioning
Vevo's brand identity is centered around being a high-quality, all-premium music video platform that connects artists with a global audience.
- Founded
2009-12-08
- Founders
Evan Moore
Julie Lee
Rio Caraeff