- Service Name
Viva Chicken
- Industry
Food & Beverage, Restaurant, Fast Casual, Rotisserie Chicken
- Main Value Proposition
Viva Chicken offers a unique and authentic dining experience with high-quality Peruvian rotisserie chicken and a convenient ordering system.
- Description
Viva Chicken is a fast casual restaurant specializing in authentic Peruvian Rotisserie Chicken, known as Pollo a la Brasa. The restaurant offers a unique dining experience with flavorful menu items and a focus on convenience for customers.
- Key Features
Authentic Pollo a la Brasa; Loyalty program with Viva Points; Convenient ordering through the VIVA App; Fresh and flavorful menu items
- Use Cases
Viva Chicken is most valuable for customers looking for a quick, delicious meal, those interested in authentic Peruvian cuisine, and individuals seeking a rewarding loyalty program.
- Competitive advantages
Authenticity of the menu items based on traditional Peruvian recipes; Loyalty program that rewards frequent customers; Convenient app for easy ordering and rewards tracking
- Strengths
Viva Chicken's strengths include its authentic menu offerings, commitment to quality, and a strong focus on customer convenience through technology.
- Positioning
Viva Chicken positions itself as a fast casual restaurant that delivers authentic Peruvian flavors in a convenient and accessible manner.
- Audience
The target audience includes food enthusiasts who appreciate authentic cuisine, busy professionals looking for convenient meal options, and families seeking a flavorful dining experience.
- CTA
Order Online
- Tags
Peruvian Cuisine
Rotisserie Chicken
Loyalty Program
Fast Casual Dining
- Tagline
What We are About!
- Tone of Voice
Authentic, inviting, passionate
- Differentiation
Viva Chicken stands out in the market by specializing in traditional Peruvian rotisserie chicken, providing a unique culinary experience that is not commonly found in fast casual dining.
- Brand Positioning
Viva Chicken identifies itself as a homegrown, community-focused brand that values its employees and customers, emphasizing quality and authenticity.
- Founded
2013-01-01