- Service Name
VOSS Water
- Industry
Beverage, bottled water, premium water, artesian water
- Main Value Proposition
VOSS offers a premium hydration experience with beautifully designed bottles and naturally pure water, perfect for any occasion.
- Description
VOSS Water is a premium bottled artesian water brand known for its unique bottle design and high-quality water sourced from Norway. The product line includes still, sparkling, and VOSS+ Aquamin® water, catering to various hydration needs.
- Key Features
Iconic bottle design; Ultra-fine bubbles in sparkling water; Blend of 74 trace minerals and electrolytes in VOSS+ Aquamin®; Premium quality sourced from Norway
- Use Cases
VOSS water is ideal for everyday hydration, special events, and as a stylish accessory for dining and entertaining.
- Competitive advantages
Distinctive and visually appealing bottle design; High-quality water with low mineral content for a clean taste; Inclusion of trace minerals and electrolytes in VOSS+ for enhanced hydration
- Strengths
VOSS's main strengths include its premium branding, commitment to quality, and innovative product offerings that cater to health-conscious consumers.
- Positioning
VOSS positions itself as a luxury bottled water brand that combines aesthetic appeal with superior quality, appealing to consumers who value both design and health.
- Audience
The target audience includes health-conscious individuals, premium product consumers, and those seeking stylish beverage options for social occasions.
- CTA
Join our mailing list
- Tags
premium water
artesian water
hydration
luxury beverage
- Tagline
Choose Extraordinary™
- Tone of Voice
Elegant, sophisticated, refreshing
- Differentiation
VOSS stands out in the market due to its combination of aesthetic appeal and high-quality water sourced from a unique artesian well in Norway, along with a focus on health benefits through its VOSS+ Aquamin® product.
- Brand Positioning
VOSS maintains a brand identity centered around luxury, quality, and sustainability, emphasizing its Norwegian heritage and commitment to responsible sourcing.
- Founded
1998-01-01
- Founders
Christopher Harlem
Ole Christian Sandberg